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FULL STACK Creative MARKETING EXPERT

BE THE

REAL YOU

Creative marketing isn’t just about making things look good—it’s about making them work better. It’s the difference between being seen and being remembered. Attention spans are short and competition is ruthless, you need more than a decent idea, you need someone who can stretch that idea, elevate it, and turn it into a full-blown brand experience. That’s where I come in. I innovate, optimize, and reimagine. Investing in a creative professional like me means you’re not settling for “good enough.” You’re committing to standing out, staying relevant, and turning your brand into something people feel as much as they see.

FULL STACK CREATIVE MARKETING EXPERT

ELEVATE BUSINESS

Creative marketing isn’t just about making things look good—it’s about making them work better. It’s the difference between being seen and being remembered. Attention spans are short and competition is ruthless, you need more than a decent idea, you need someone who can stretch that idea, elevate it, and turn it into a full-blown brand experience. That’s where I come in. I innovate, optimize, and reimagine. Investing in a creative professional like me means you’re not settling for “good enough.” You’re committing to standing out, staying relevant, and turning your brand into something people feel as much as they see.

BE REMEMBERED,

MAKE BELIEVERS

BE REMEMBERED,

MAKE BELIEVERS

89%

of shoppers stay loyal to brands that share their values.

77%

of consumers make purchases based on a brand name over the product name.

86%

of consumers say authenticity is a key factor when choosing their brands.

73%

of consumers love a brand because of helpful customer service

The McKinnon Method to Creatives

CREATIVE

EXCELLENCE

When it comes to creative marketing, I don’t just check boxes—I build brands that break through the noise and make people care. With over a decade of experience driving creative strategy from concept to execution, I’ve led transformative branding and rebranding efforts that redefine market presence and unlock real growth. Whether launching a bold new identity or fine-tuning an established one, I build brand foundations that are not only visually compelling but strategically sound. From packaging that sells itself to content that stops the scroll, every touchpoint I create is designed to connect, convert, and endure.

My Tool Box

Web design and development that’s fast, functional, and fully aligned with business goals; graphic and video assets that carry your story across every channel with punch and polish; packaging design that turns casual glances into committed buyers, & so much more. If you're ready to level up your creative presence, I'm the partner who brings both brains and boldness to the table.

BOOK A MEETING

The CREATIVE SPECIALTIES

CHANGE THE WAY PEOPLE

SEE YOU

CHANGE THE WAY PEOPLE

SEE YOU

CREATIVE STRATEGY

I specialize in helping businesses boost visibility through strategic, measurable marketing campaigns, brand optimization, and thought leadership that actually leads. If it doesn’t move the needle, it doesn’t make the cut.

BRANDING/ REBRANDING

Helping businesses build and evolve bold, unforgettable brand identities—from naming and messaging to identity systems and brand architecture. My goal? Make sure your brand sticks around in people’s minds.

CONTENT CREATION

I deliver visually stunning, strategically aligned content by partnering with the best in the business—directors, photographers, cinematographers, writers, and stylists who turn vision into high-performing reality.

WEB DESIGN/ DEVELOP

Over a decade of experience in design and development of high-performance websites that are as beautiful as they are functional—fast-loading, mobile-responsive, user-friendly, and laser-focused on driving conversions.

GRAPHIC/ VIDEO CREATION

Many have described me as a powerhouse of graphic and video content creation to build original brand identities, eye-catching print and digital assets, and video content that tells your story with impact and style.

PACKAGING DESIGN

I design packaging that functions as a high-impact brand ambassador—strategically crafted to capture attention, communicate your product’s value instantly, and drive purchase decisions both on the shelf and online.

Creative Marketing Education Hub

MAKE MARKETING MORE

WITH CREATIVITY

The One-Channel Marketing Strategy That Works for Small Businesses

The One-Channel Marketing Strategy That Works for Small Businesses

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Think You’re Too Small to Start Marketing? Not in McKinney, Texas

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McKinney Texas Roofers: Powerful Landing Pages & Sales

If you're a roofing company in McKinney, Texas, or anywhere in Collin County, and you're still sending paid traffic to your homepage, you're leaving an ungodly amount of money on the table. Plain and simple. What you need are...Read More >